A popular text, chat, voice, and video platform widely used in the gaming industry for community building and engagement.
The Long Explanation
For any NFT project to succeed, the community is key, and Discord, as a text, chat, voice, and video platform, helps NFTs to build and engage their community.
Majority of NFT projects, use Discord servers to host their NFT enthusiast community on a single platform. It is where the community will be updated on information regarding the NFT’s mint date or roadmap progress, how new investors can become a part of the project, and also keep the community engaged in a friendly manner.
You’ll also regularly find NFT projects host AMAs or townhalls, events like game nights and movie nights in their Discord servers. For projects that have not launched yet, it is common for whitelists be given out to the most active community members.
Aside from NFT projects, Discord is also a common application for alpha groups to use.